A new logo and slogan will aim to market Pekin as a known commodity, and no longer as a “pleasant surprise,” city officials said.
The logo, unveiled during the Community Update Meeting Thursday, integrates a marigold flower into the word “Pekin,” which is underlined by blues waves. The slogan runs below the logo and reads “Community. Opportunity. Home.” Mehr…
Midland has a fresh new logo and slogan to promote itself to the world.
“Midland, A Million Brilliant Possibilities” was unveiled Thursday as the new marketing symbol for the city and its business community, at the annual meeting of the Midland Area Chamber of Commerce. “It was chosen as the brand that was the most dynamic, most energetic and most versatile,” explained Chamber spokeswoman Tracy Miller.
The new logo will be used in Midland Convention & Visitors Bureau advertising, in chamber promotions and by the city of Midland itself, Miller said. Mehr…
In a stunning roll-out to the assembly of citizen task force at their offices on W. Jefferson St. tonight, princ iples of the Smith-Gifford marketing firm presented the conclusion of their months-long study and development efforts at a defining brand for the City of Falls Church.
“The Little City” was unveiled as the simple but powerful result. Mehr…
Forest City is turning to nature and its residents to give itself a lift. Grow Forest City officials unveiled the city’s new logo and tag line — “Where Nature’s Close & Friends are Closer” — Thursday night at a community meeting. Grow Forest City is a five-year initiative funded by both the city and private businesses that wants to establish a brand for the city in hopes of increasing Forest City’s population to 5,000, making the city a destination spot for tourists and creating interest among entrepreneurs to start business in the city. Mehr…
August 20, 2010: The Mount Holly City Council is one step closer to declaring a winner of the logo contest.
More than 200 people voted for three final logos as part of a contest created by the Mount Holly Community Development Foundation and the City of Mount Holly. The objective was to create a visual brand for the city. Their favorite design was a replica of city hall in front of the railroad tracks.
Ann Danzi, a member of the Community Development Foundation, recommended the council declare the winner of the contest to be the design that the public favored. However, the winning entry would only be used for pageantry banners, she said. Mehr…
The new signature brand was developed as a result of research done of best practices in other cities and at the State level. This led to an assessment of the City’s many communications vehicles, and ultimately a need to establish a unified voice for all Philadelphia departments and projects. The Office of the City Representative, working with the 65-person pro-bono Philadelphia Executive Marketing Council, undertook this extensive project that has been developed over the last 12 months. The Philadelphia-based Star Group donated their creative services, and the PCVB donated services to finalize a style guide that clearly outlines how the new brand will be implemented both internally and externally. The signature brand, designed to transcend administrations, will roll out organically through partnerships and existing communications vehicles, so as not to cost the City any unnecessary dollars to implement. In fact, the entire project was completed at no cost to the City. (http://www.phila.gov/)
The new logo features the Liberty Bell (2009)
Senoia now has an official city logo and slogan.
The Senoia City Council unanimously approved the logo at its meeting on Monday.
The Downtown Development Authority and a DDA committee formed to consider issues related to the Southern Living Idea House event in Senoia this year worked with the city to come up with a logo to market the city and “get the name recognition out there,” said Senoia Mayor Robert Belisle. he city’s iconic water tower figures prominently in the logo. The water tower itself is painted with the image of Princess Senoia. The Princess Senoia image is owned by the Senoia Area Historical Society.
“Originally, we did include the princess on the water tower. And in discussion with the historical society, they made it quite clear that they were not in favor of using the princess logo in any type of merchandising manner,” Belisle said. “So the committee made the decision to take the princess off the water tower.”
The new city logo will be used on all city correspondence. The slogan is, “The perfect setting. For life.”(http://assets.mediaspanonline.com)
The city of De Soto has a new logo meant to invoke its presence on the Kansas River. The new logo has has the city name in large script over two blue and one green ribbon-like lines. The two blue lines represent the Kaw and the green lines the hills along the valley. The new logo replaces one with a star and map of Kansas. The De Soto City Council approved the change Thursday. City Administrator Pat Guilfoyle said the new logo would be phased in on city stationery, vehicles, clothing and other applications.
SOURCE: De Soto Explorer
The new logo is a colorful mix of elements that represent the downtown area, says Candace Bales, executive director of the Bay City Downtown Management Board & Development Authority.
“The story it tells, it is just a very smart design,” she said. “It’s extremely colorful on purpose and it is also Web site oriented.”
Each object on the logo represents a part of downtown Bay City, Bales said.
At the bottom of the logo are five waves representing the river, which Bales said the organization wanted to emphasize. Above the water reads: “Downtown Bay City,” with a sun for the dot on the “i.” Above the writing is a mixture of elements that are prominent to the downtown-area — the Delta College Planetarium, the clock tower, a draw bridge, a sailboat and skyline of buildings.
The old logo for the Bay City Downtown Management Board & Development Authority. Bales said designers used the old logo as a starting point, but with new technology, it was easier to make the logo unique for downtown Bay City. “We’re looking into objects to put (the logo) on, which we’ve dabbled in a little bit in the past,” Bales said. “We feel this is something people wouldn’t mind (wearing).” The new logo will be featured in marketing materials in 2010 for the Bay City Downtown Management Board & Development Authority and businesses are encouraged to use the logo. (http://www.mlive.com)
Mayor Tommy Battle released the new design tonight at a town hall meeting at Merrimack Hall.The old logo, in place since 1999, had a space shuttle a blue field of stars as its dominant theme.
Local art director and graphic designer Kim Brown created the new logo at no cost to the city. It features a five-pointed star crisscrossed with red bars resembling the state flag. Mehr…
It is important that this logo encompasses everything that Parma has to offer – diverse housing, small business, industry, a faith centered community, and an interest in preserving greenspace.
We are excited by what the City’s new logo represents, and we look forward to implementing in the coming months and years. Thank you to everyone that participated in the selection process.( http://www.cityofparma-oh.gov)
Because of tightening budgets, most city officials in Kansas are looking for ways to spend their money more wisely.
So, when Atchison officials realized they needed to adopt a new city logo to enhance the city’s branding, they decided to use a cost-saving Internet-based service called crowdSPRING.com rather than hire high-dollar designers to come up with a campaign. Trey Cocking, city manager, said the idea has saved the city thousands of dollars. Mehr…
Town Council approved a new strategic marketing initiative Wednesday night aimed at getting 25- to 49-year-olds to move here.
More young adults with families are needed because, without them, 41 percent of the town will be people over age 55 by the year 2025, Town Administrator Mac Burdette said. Mehr…
The Millwood City Council unanimously approved and displayed its new city logo.Four options of a new city logo were presented to the City at April 2008. None of the options received approval. Returning to the drawing board, city receptionist Debbie Matkin gathered input from the City Council and drafted the new logo. The new logo showcases two of Millwood’s assets; the river and a deciduous tree.
The Texas pioneer spirit embodied in this representation of the namesake of Anna is the same spirit embodied by the town’s new residents staking their claims to a good life in the City of Anna. The new Anna identity mark (or logo) is an authentic representa- tion of Anna—its history and its aspirations for the future.
For a town with a 126 year history and on the cusp of an exciting future, any new brand must be carefully developed. What follows is the story of how the new Anna brand came to be and why it took the form it did—in short, the process undertaken by Ligon + Owens Design in partnership with the town’s governance and stakeholders. (www.annatexas.net)